Asana has acquired the workflow automation company Stack AI for $75 million, part of a larger effort to position itself as an AI-native workplace platform. Stack AI’s founders, Tony Rosinol and Bernard Aceituno, will join Asana as part of the acquisition.
Asana framed the deal as central to its broader AI pivot, in which it seeks to build its platform into “the operating system for human-agent teams.” The announcement was made Thursday to coincide with Asana’s earnings and investor call.
Built as an AI workflow-automation system, Stack AI designs agents to operate within existing business systems, pulling in data from platforms like Salesforce, Slack, and Google Workspace. Part of Y Combinator’s Winter ‘23 cohort, the company has faced stiff competition from automation tools like Zapier as well as AI labs like OpenAI and Anthropic. Stack AI had raised just under $20 million, according to Pitchbook data, with most of it coming from a recent $16 million Series A round that included Gradient, Epaklon Capital, Lobby VC, LifeX Ventures, and Vercel CEO Guillermo Rauch.
Asana has released a number of AI-oriented products in recent years, most notably its AI Studio agent builder and AI Teammates series of pre-built automations. The company sees its deep integration into existing corporate workflows as a key advantage, allowing it to leverage context and training data that would otherwise be unavailable to outside tools.
Asana has struggled on public markets since the AI era began, losing more than half its market cap following the introduction of ChatGPT — a decline that worsened after founder Dustin Moskovitz departed as CEO last March. Revenues have continued to grow, and new leadership is betting that its human-agent product line will drive a rebound.
“This acquisition accelerates our roadmap and takes us into the next phase of human-agent work,” said CEO Dan Rogers in a statement. “We’re already seeing real momentum with AI Teammates and AI Studio… StackAI now lets them go further, agentifying the most complex business processes end-to-end.”
Source: Asana Acquires No-Code Agent Builder Stack AI for $75 Million